Spotify and iTunes 'offer a different mobile experience'

Posted: 23 November 2009

One expert has suggested that the battle for supremacy in the mobile music sector could continue for some time yet.

According to a spokesman for GfK Technology, Spotify is a service that is succeeding in one arena, while its fiercest competitor iTunes continues to rule the roost elsewhere.

Following the launch of the former on the HTC Hero via the 3 Mobile network, research analyst Jonathan Shingler said in terms of streaming media the service is a unique option for consumers.

However, as an overall service, the BlackBerry and Apple iPhone 3G-compatible iTunes product would not be beaten any time soon, he continued.

Mr Shingler praised iTunes for offering the option to own rather than stream their music, concluding that the software was also "far advanced in other services it provides".

Launched last month by 3 Mobile, the HTC Hero is available as part of a package that gives unlimited access to Spotify Premium.

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